Prices vary based on scope, integrations, and content. The ranges below are typical for Australian businesses to help you plan — not a substitute for a tailored quote.
1) The 4 biggest factors that determine your store cost
A) Design approach
B) Catalogue complexity
Costs rise with:
C) Integrations
Examples:
D) Content + SEO setup
2) Typical Shopify store cost ranges in Australia (2026)
Here’s a practical way to think about Shopify builds:
🛒 Starter Shopify store (simple catalogue, fast launch)
Best for: new brands, MVP launch
Usually includes: Theme setup + branding alignment, core pages (home, collections, products, about, contact), payment + shipping setup, basic apps (reviews, email capture), launch checklist.
Typical range: A$2,500–A$6,000
📈 Growth Shopify store (custom sections + CRO + integrations)
Best for: established SMEs ready to scale
Usually includes: Theme customisation and custom sections, CRO improvements (product/collection/checkout), email flows setup, speed optimisation basics, 1–3 key integrations.
Typical range: A$6,000–A$15,000
⚙️ Advanced Shopify store (custom build + complex integrations)
Best for: high-volume, multi-system businesses
Usually includes: Custom UI/UX, advanced integrations (ERP/WMS), custom logic and automation, deeper performance work, analytics + event tracking.
Typical range: A$15,000–A$40,000+
Note: Complex migrations or large catalogues can push costs higher.
3) Typical WooCommerce (WordPress) store cost ranges in Australia (2026)
WooCommerce pricing depends heavily on plugins, hosting, and performance requirements.
🌱 Starter WooCommerce store
Typical range: A$3,500–A$8,000
📊 Growth WooCommerce store (optimised + stable + scalable)
Typical range: A$8,000–A$20,000
🚀 Advanced WooCommerce store (custom dev + performance + integrations)
Typical range: A$20,000–A$60,000+
4) Migration costs (Shopify ↔ WooCommerce)
Migration is often priced based on:
Typical range: A$3,000–A$25,000+ depending on size and SEO requirements.
Since your site offers migration services, this is a strong “money topic” to capture high-intent searches. Learn more about our migrations
5) Ongoing costs people forget (and why they matter)
🛍️ Shopify ongoing costs
- Shopify plan
- Apps (monthly)
- Theme licence (one-off)
- Maintenance/CRO support (optional but recommended)
🌐 WooCommerce ongoing costs
- Hosting (quality hosting matters)
- Paid plugins (annual)
- Security/monitoring
- Updates and maintenance
Your homepage already emphasises maintenance as part of ongoing improvement — this is where you can position your support offering as a clear advantage. View our maintenance plans
6) What you should expect “included” in a professional build
7) How to reduce cost without sacrificing quality
FAQ (conversion + SEO)
💰 Is Shopify cheaper than WooCommerce in Australia?
Shopify can be cheaper to launch and easier to manage, but WooCommerce can be cost-effective long-term depending on plugins, hosting, and maintenance needs.
🛠️ How much should I budget for maintenance?
Many businesses budget A$200–A$1,500/month, depending on store complexity, updates, monitoring, and CRO improvements.
📄 Can I get a fixed-price quote?
Yes — if your scope is well-defined. A proper discovery step makes fixed pricing far more accurate.